• Yudi Wahyu Wibowo Universitas Widya Dharma Klaten
Keywords: DeLone and McLean, TAM, online shopping


Satisfaction is one sign of the success of a product or service in this case in the form of online shopping sites. Satisfaction assessed if users feel the achievement of a goal from the user. This study aimed to analyze the influence of variables contained in an online shopping website that quality systems, quality of information, perception of usefulness, ease of use to the user satisfaction. This research used experimental methods and quantitative data in the form of a questionnaire. The results showed that the three hypotheses were rejected and 4 received. Results of the data analysis using methods DeLone and McLean combined with Technology Acceptance Model (TAM) and PLS SEM showed that the three factors that influence user satisfaction is the quality of the system, perceived ease of use and perceived usefulness.


[1] A. Molla and P. S. Licker, “ECommerce adoption in developing countries: A model and instrument,” Inf. Manag., 2005, doi: 10.1016/j.im.2004.09.002.
[2] F. Brecht, K. Schäfer, A. Baumann, and O. Günther, “Shopping online - determining consumer acceptance of online shops,” in 17th Americas Conference on Information Systems 2011, AMCIS 2011, 2011, vol. 2, pp. 1003–1011.
[3] S. Kurnia and A. J. Chien, “The acceptance of online grocery shopping,” BLED 2003 Proc., p. 52, 2003.
[4] E. Constantinides, “Influencing the online consumer’s behavior: The Web experience,” Internet Research. 2004, doi: 10.1108/10662240410530835.
[5] A. Khatibi, A. Haque, and K. Karim, “E-Commerce: A study on Internet shopping in Malaysia,” J. Appl. Sci., 2006, doi: 10.3923/jas.2006.696.705.
[6] A. Rai, S. S. Lang, and R. B. Welker, “Assessing the validity of IS success models: An empirical test and theoretical analysis,” Inf. Syst. Res., 2002, doi: 10.1287/isre.
[7] L. Zhou, L. Dai, and D. Zhang, “Online shopping acceptance model: a critical survey of consumer factors in online shopping,” J. Electron. Commer. Res., 2007.
[8] W. H. DeLone and E. R. McLean, “Measuring e-commerce success: Applying the DeLone and McLean Information Systems Success Model,” Int. J. Electron. Commer., vol. 9, no. 1, pp. 31–47, 2004, doi: 10.1080/10864415.2004.11044317.
How to Cite
Wibowo, Y. (2020). FAKTOR YANG MEMPENGARUHI KEPUASAN PENGGUNA SITUS BELANJA. Jurnal Ilmiah Matrik, 22(1), 18-27. https://doi.org/10.33557/jurnalmatrik.v22i1.848
Abstract viewed = 54 times
PDF : 34 times